dynamic.RE
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An appreciation-lean market without the demand pressure to back it. The rent math runs thin.
What would change this read: a price correction (median already −1.5% YoY) or rent growth lifting rent-to-price toward 0.8%/mo would move this ZIP toward a cash-flow story. inventory, +12.8% YoY, is the number to watch.
The median listing price is down 1.5% YoY while the median home got down 1.6% bigger, so value per square foot is down 0.2%.
Min/max come from the active-listing pool; the median comes from Realtor's separate listing set — the two are not subsets of each other, so the median's position relative to the tiles above should not be read literally.
At the median, a $485K purchase rents for $1,895/mo: 0.39% of price per month against the 1% rule's 1.00%.
Not shown: Studio (rent only, no matching sale price), 1 BR (rent only, no matching sale price), 6 BR (sale only, no matching rent), 8 BR (sale only, no matching rent).
Sales here take about 37 days longer to go under contract than rentals (median across 4 property types).
Not shown: Apartment (rented here, not sold), Land (sold here, not rented), Manufactured (sold here, not rented).
U.S. Census ACS characteristics for ZIP 99301 itself, not its parent county.
Renters hold 28.6% of this ZIP's 27,093 occupied households, on a median household income of $88K.
| Measure | ZIP 99301 | Franklin County | Difference |
|---|---|---|---|
| Median Household Income | $88K | $87K | +$1K |
| Below Poverty Level | 12.9% | 13.1% | -0.2% |
| Median Age | 30.60 | 30.90 | -0.30 |
| Total Population | 87,044 | 98,902 | -- |
| Avg Household Size | 3.18 | 3.21 | -0.03 |
| Owner-Occupied | 71.4% | 71.0% | +0.4% |
| Worked From Home | 8.0% | 8.1% | -0.1% |
| Mean Commute | 22.50 | 22.40 | +0.10 |
Higher or lower is not itself good or bad — it describes the neighborhood, not the investment.
ZIP-level figures come from ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP codes. A missing value is suppressed or unavailable at this sample size, not zero. Estimates for 2019–2020 use the 2010 ZCTA boundaries and 2021–2024 the 2020 ones, so a step between those two years may be a boundary change rather than real movement.
County population is up 1.3% to 98,902: residents under 18 are down 0.5% and those 65 and over are up 4.1%.
County median household income is $87K, 13.1% of residents are below the poverty level, 8.1% work from home.