dynamic.RE
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An appreciation-lean market without the demand pressure to back it. The rent math runs thin.
What would change this read: a price correction (median already −0.4% YoY) or rent growth lifting rent-to-price toward 0.8%/mo would move this ZIP toward a cash-flow story. inventory, +16.5% YoY, is the number to watch.
The median listing price is down 0.4% YoY while the median home got up 1.3% bigger, so value per square foot is down 1.8%.
Min/max come from the active-listing pool; the median comes from Realtor's separate listing set — the two are not subsets of each other, so the median's position relative to the tiles above should not be read literally.
Not shown: Studio (no price per sq ft reported).
At the median, a $398K purchase rents for $1,900/mo: 0.48% of price per month against the 1% rule's 1.00%.
Not shown: 1 BR (sale only, no matching rent), 5 BR (sale only, no matching rent).
Sales here take about 35 days longer to go under contract than rentals (median across 3 property types).
Not shown: Land (sold here, not rented), Multi-Family (sold here, not rented).
U.S. Census ACS characteristics for ZIP 72715 itself, not its parent county.
Renters hold 11.5% of this ZIP's 7,922 occupied households, on a median household income of $82K.
| Measure | ZIP 72715 | Benton County | Difference |
|---|---|---|---|
| Median Household Income | $82K | $94K | -$11K |
| Below Poverty Level | 4.5% | 7.6% | -3.1% |
| Median Age | 57.60 | 35.90 | +21.70 |
| Total Population | 17,288 | 303,632 | -- |
| Avg Household Size | 2.17 | 2.69 | -0.52 |
| Owner-Occupied | 88.5% | 67.0% | +21.5% |
| Worked From Home | 23.5% | 15.7% | +7.8% |
| Mean Commute | 26.90 | 21.60 | +5.30 |
Higher or lower is not itself good or bad — it describes the neighborhood, not the investment.
ZIP-level figures come from ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP codes. A missing value is suppressed or unavailable at this sample size, not zero. Estimates for 2019–2020 use the 2010 ZCTA boundaries and 2021–2024 the 2020 ones, so a step between those two years may be a boundary change rather than real movement.
County population is up 3.1% to 303,632: residents under 18 are up 1.9% and those 65 and over are up 4.0%.
County median household income is $94K, 7.6% of residents are below the poverty level, 15.7% work from home.