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An appreciation-lean market without the demand pressure to back it. The rent math runs thin.
What would change this read: a price correction (median already +8.6% YoY) or rent growth lifting rent-to-price toward 0.8%/mo would move this ZIP toward a cash-flow story. inventory, +6.0% YoY, is the number to watch.
The median listing price is up 8.6% YoY while the median home got up 10.6% bigger, so value per square foot is down 1.6%.
Min/max come from the active-listing pool; the median comes from Realtor's separate listing set — the two are not subsets of each other, so the median's position relative to the tiles above should not be read literally.
At the median, a $478K purchase rents for $1,995/mo: 0.42% of price per month against the 1% rule's 1.00%.
Not shown: 1 BR (rent only, no matching sale price), 7 BR (sale only, no matching rent), 8 BR (sale only, no matching rent).
Sales here take about 30 days longer to go under contract than rentals (median across 4 property types).
Not shown: Apartment (rented here, not sold), Land (sold here, not rented).
U.S. Census ACS characteristics for ZIP 72713 itself, not its parent county.
Renters hold 48.3% of this ZIP's 11,073 occupied households, on a median household income of $120K.
| Measure | ZIP 72713 | Benton County | Difference |
|---|---|---|---|
| Median Household Income | $120K | $94K | +$26K |
| Below Poverty Level | 4.6% | 7.6% | -3.0% |
| Median Age | 30.10 | 35.90 | -5.80 |
| Total Population | 28,999 | 303,632 | -- |
| Avg Household Size | 2.61 | 2.69 | -0.08 |
| Owner-Occupied | 51.7% | 67.0% | -15.3% |
| Worked From Home | 21.5% | 15.7% | +5.8% |
| Mean Commute | 19.60 | 21.60 | -2.00 |
Higher or lower is not itself good or bad — it describes the neighborhood, not the investment.
ZIP-level figures come from ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP codes. A missing value is suppressed or unavailable at this sample size, not zero. Estimates for 2019–2020 use the 2010 ZCTA boundaries and 2021–2024 the 2020 ones, so a step between those two years may be a boundary change rather than real movement.
County population is up 3.1% to 303,632: residents under 18 are up 1.9% and those 65 and over are up 4.0%.
County median household income is $94K, 7.6% of residents are below the poverty level, 15.7% work from home.