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An appreciation-lean market without the demand pressure to back it. The rent math runs thin.
What would change this read: a price correction (median already +4.3% YoY) or rent growth lifting rent-to-price toward 0.8%/mo would move this ZIP toward a cash-flow story. inventory, +39.0% YoY, is the number to watch.
The median listing price is up 4.3% YoY while the median home got up 2.0% bigger, so value per square foot is up 2.8%.
Min/max come from the active-listing pool; the median comes from Realtor's separate listing set — the two are not subsets of each other, so the median's position relative to the tiles above should not be read literally.
At the median, a $387K purchase rents for $1,795/mo: 0.46% of price per month against the 1% rule's 1.00%.
Not shown: Studio (rent only, no matching sale price), 6 BR (sale only, no matching rent), 7 BR (sale only, no matching rent), 8 BR (sale only, no matching rent).
Sales here take about 26 days longer to go under contract than rentals (median across 4 property types).
Not shown: Apartment (rented here, not sold), Land (sold here, not rented), Manufactured (sold here, not rented).
U.S. Census ACS characteristics for ZIP 72704 itself, not its parent county.
Renters hold 34.5% of this ZIP's 13,798 occupied households, on a median household income of $96K.
| Measure | ZIP 72704 | Washington County | Difference |
|---|---|---|---|
| Median Household Income | $96K | $71K | +$25K |
| Below Poverty Level | 8.3% | 14.6% | -6.3% |
| Median Age | 33.90 | 32.50 | +1.40 |
| Total Population | 32,497 | 256,765 | -- |
| Avg Household Size | 2.35 | 2.55 | -0.20 |
| Owner-Occupied | 65.5% | 55.6% | +9.9% |
| Worked From Home | 15.5% | 11.2% | +4.3% |
| Mean Commute | 21.60 | 20.90 | +0.70 |
Higher or lower is not itself good or bad — it describes the neighborhood, not the investment.
ZIP-level figures come from ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP codes. A missing value is suppressed or unavailable at this sample size, not zero. Estimates for 2019–2020 use the 2010 ZCTA boundaries and 2021–2024 the 2020 ones, so a step between those two years may be a boundary change rather than real movement.
County population is up 1.9% to 256,765: residents under 18 are up 0.7% and those 65 and over are up 3.9%.
County median household income is $71K, 14.6% of residents are below the poverty level, 11.2% work from home.