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An appreciation-lean market without the demand pressure to back it. The rent math runs thin.
What would change this read: a price correction (median already +11.3% YoY) or rent growth lifting rent-to-price toward 0.8%/mo would move this ZIP toward a cash-flow story. inventory, +18.9% YoY, is the number to watch.
The median listing price is up 11.3% YoY while the median home got up 14.8% bigger, so value per square foot is up 2.0%.
Min/max come from the active-listing pool; the median comes from Realtor's separate listing set — the two are not subsets of each other, so the median's position relative to the tiles above should not be read literally.
Not shown: 6 BR (no price per sq ft reported).
At the median, a $381K purchase rents for $1,360/mo: 0.36% of price per month against the 1% rule's 1.00%.
Not shown: Studio (rent only, no matching sale price), 6 BR (sale only, no matching rent).
Sale and rental days on market run about even here.
Not shown: Apartment (rented here, not sold), Condo (no rental days-on-market reported), Land (sold here, not rented), Townhouse (rented here, not sold).
U.S. Census ACS characteristics for ZIP 53714 itself, not its parent county.
Renters hold 44.6% of this ZIP's 7,862 occupied households, on a median household income of $72K.
| Measure | ZIP 53714 | Dane County | Difference |
|---|---|---|---|
| Median Household Income | $72K | $90K | -$18K |
| Below Poverty Level | 13.3% | 10.6% | +2.7% |
| Median Age | 40.90 | 35.70 | +5.20 |
| Total Population | 16,169 | 572,674 | -- |
| Avg Household Size | 2.02 | 2.21 | -0.19 |
| Owner-Occupied | 55.4% | 57.1% | -1.7% |
| Worked From Home | 16.3% | 20.0% | -3.7% |
| Mean Commute | 22.00 | 20.60 | +1.40 |
Higher or lower is not itself good or bad — it describes the neighborhood, not the investment.
ZIP-level figures come from ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP codes. A missing value is suppressed or unavailable at this sample size, not zero. Estimates for 2019–2020 use the 2010 ZCTA boundaries and 2021–2024 the 2020 ones, so a step between those two years may be a boundary change rather than real movement.
County population is up 1.4% to 572,674: residents under 18 are down 0.1% and those 65 and over are up 3.9%.
County median household income is $90K, 10.6% of residents are below the poverty level, 20.0% work from home.