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A middling-yield market with real competition. Neither rent nor appreciation dominates the case.
What would change this read: a price correction (median already +4.0% YoY) or rent growth lifting rent-to-price toward 0.8%/mo would move this ZIP toward a cash-flow story. inventory, +20.0% YoY, is the number to watch.
The median listing price is up 4.0% YoY while the median home got up 15.8% bigger, so value per square foot is down 43.8%.
Min/max come from the active-listing pool; the median comes from Realtor's separate listing set — the two are not subsets of each other, so the median's position relative to the tiles above should not be read literally.
At the median, a $120K purchase rents for $800/mo: 0.67% of price per month against the 1% rule's 1.00%.
Not shown: Studio (rent only, no matching sale price), 1 BR (rent only, no matching sale price), 4 BR (sale only, no matching rent), 6 BR (sale only, no matching rent).
U.S. Census ACS characteristics for ZIP 44902 itself, not its parent county.
Renters hold 72.0% of this ZIP's 1,706 occupied households, on a median household income of $31K.
| Measure | ZIP 44902 | Richland County | Difference |
|---|---|---|---|
| Median Household Income | $31K | $60K | -$28K |
| Below Poverty Level | 53.7% | 13.8% | +39.9% |
| Median Age | 32.90 | 40.90 | -8.00 |
| Total Population | 4,636 | 125,099 | -- |
| Avg Household Size | 2.49 | 2.36 | +0.13 |
| Owner-Occupied | 28.0% | 67.9% | -39.9% |
| Worked From Home | 3.1% | 5.6% | -2.5% |
| Mean Commute | 22.40 | 21.80 | +0.60 |
Higher or lower is not itself good or bad — it describes the neighborhood, not the investment.
ZIP-level figures come from ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP codes. A missing value is suppressed or unavailable at this sample size, not zero. Estimates for 2019–2020 use the 2010 ZCTA boundaries and 2021–2024 the 2020 ones, so a step between those two years may be a boundary change rather than real movement.
County population is down 0.0% to 125,099: residents under 18 are down 0.5% and those 65 and over are up 1.8%.
County median household income is $60K, 13.8% of residents are below the poverty level, 5.6% work from home.