Florence, SC 29502 Real Estate Market Analysis | dynamic.RE
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Florence, SC · 29502
Listings Aug 31, 2026 · Realtor Aug 2026 · ACS 2024
Market Read
An appreciation-lean market without the demand pressure to back it. The rent math runs thin.
Cash flow runs thin. $750 median rent on a $230K median listing is 0.33%/mo against the 1% rule; gross yield 3.9%/yr. See the rent evidence ↓
Tenant economics are strong. Median household income $58K, +2.9% YoY (county); renters hold 35.5% of county households. See the people evidence ↓
Gross Rental Yield
3.9%/yr
1% rule implies 12%/yr
Rent-to-Price
0.33%/mo
1% rule benchmark: 1.00%/mo
Gross Rent Multiplier
25.5yrs
Price ÷ annual gross rent
Asking vs Voucher
–
No bedroom size has both a rent sample and a published FMR
Computed from this page's data: median listing $229,900 (Realtor) · median asking rent $750 across 1 active rentals (RentCast). The listing and rental pools are separate samples, not the same homes priced two ways, so the ratios describe the market rather than any one property. Ratios with reasons, not a recommendation to buy.
Median Listing Price
$230K
Population
--
Households
52,856
Median Days on Market
57
Active Listings
0
New Listings
0
Housing Market
Pricing
Median Listing Price
$230K-- YoY
Average Listing Price
$230K-- YoY
Price per Sq Ft
$153-- YoY
Median Sq Ft
1,506-- YoY
Inventory
Active Listings
0-- YoY
New Listings
0-- YoY
Total Listings
1-- YoY
Buyer Competition
Pending Listings
1-- YoY
Pending Ratio
---- YoY
Median Days on Market
57-- YoY
Price Reduced
0.0%-- YoY
Sale Spread
as of Aug 31, 2026Active Listings
Min Listed Price
$239,900
Active listings · as of Aug 31, 2026
Median Listed Price
$229,900
Realtor · Aug 2026
Max Listed Price
$239,900
Active listings · as of Aug 31, 2026
Min/max come from the active-listing pool; the median comes from Realtor's separate listing set — the two are not subsets of each other, so the median's position relative to the tiles above should not be read literally.
Sale price range by property type
Active listings · as of Aug 31, 2026
Single FamilyMin $239,900 · Med $239,900 · Max $239,900
Sale price range (min-max)MedianFaded = fewer than 3 listings
Median sale price per square foot, by bedroom count
Active listings · as of Aug 31, 2026
Median sale price per sq ftFaded = fewer than 3 listings
At the median, a $230K purchase rents for $750/mo: 0.33% of price per month against the 1% rule's 1.00%.
Rental Market
as of Aug 31, 2026Active Listings
Median Rent
$750
n = 1
Rent / Sq Ft
--
n = 1
Median Days on Market
1
n = 1
Rental Listings
1
New Listings
0
Asking rents vs. voucher payment standard
Active rentals · as of Aug 31, 2026 · n = 1
Median asking rent (ZIP)HUD FMR — 40th pct, countyFaded = fewer than 3 listings
Rent range by bedroom
Active rentals · as of Aug 31, 2026 · n = 1
Rent range (min-max)MedianFaded = fewer than 3 listings
Rental supply mix ⓘ
Active rentals · as of Aug 31, 2026 · n = 1
1listings
Single Family1100.0%
Units & Occupancy
2024 Occupancy ⓘ
U.S. Census ACS · n = 62,090
62Kunits
Occupied52,85685.1%
Vacant9,23414.9%
2024 Tenure ⓘ
U.S. Census ACS · n = 52,856
53Koccupied
Owner34,09264.5%
Renter18,76435.5%
Renter Share
35.5%+0.1% YoY
Total Housing Units
62,090+1.1% YoY
FY2026 Fair Market Rent
CountyFlorence County · HUD 40th-percentile estimate, not actual market asking rentⓘ
Studio
$948
/month
1 BR
$953
/month
2 BR
$1,117
/month
3 BR
$1,434
/month
4 BR
$1,588
/month
FMR trends · Florence County
HUD Fair Market Rents · FY1983–FY2026
County Demographics
County population is up 0.1% to 137,117: residents under 18 are down 0.5% and those 65 and over are up 2.2%.
Median Age
39.42024
Population
Florence County Population
138,049+0.4% YoY
Households
Total Households
52,856+0.6% YoY
Household Types ⓘ
U.S. Census ACS
--Not reported for this area (ACS).
Avg Household Size
2.53-0.4% YoY
Age
2024 Age Mix ⓘ
U.S. Census ACS · n = 137,117
137Kresidents
Under 1832,28823.5%
Adults 18–6480,02258.4%
65 & Over24,80718.1%
Age Composition Over Time
U.S. Census ACS · 2017–2024
Population growth (first year = 100)
Share of population (change in pp)
Under 18Adults 18–6465 & Over
Population Under 18
32,288-0.5% YoY
Population 65 & Over
24,807+2.2% YoY
Median Age
39.40+0.5% YoY
Mobility & Veterans
2024 Residential Mobility ⓘ
U.S. Census ACS
of residents
Same house90.5%
Moved (within US)9.2%
Other0.3%
Veterans
7.2%-1.4% YoY
County Economy
County median household income is $58K, 18.7% of residents are below the poverty level, 9.1% work from home.